HOW TO KNOW WHEN YOUR BRAND IS GOOD TO GO OR GOOD TO GO GO!

A brand is much more than a flashy logo and carefully chosen color palette. Every single thing a company does speaks volumes and adds layers to its personality. From websites, stationery, presentation decks, and social media presence, to voice, product packaging, visual system, and employees they all make up a brands story, and how consumers value the company.
Here is a helpful recipe to refer to when evaluating whether your brand is complete.